Cape Decision

Our Mission

• advise the beverage and packaging industries in total independence
• provide business development expertise to private and institutional sectors
• involve our clients in designing tailor made solutions for their own our success
• take a hands-on-no-big-report approach until agreed deliverables are met.

Our Experts

Located close to Brussels in the heart of Europe with 30 years of experience, Cape Decision can help you with a lean and agile structure, multilingual skills (English, Dutch, French, German) and global experience.

John Schrurs - Consulting and Business Development

Graduated in ‘85 from the University of Louvain-la-Neuve (UCL, Belgium) with a BSc and a MSc degree in mechanical engineering, he acquired process experience with EXXON, while obtaining an MBA (KULeuven, Belgium) in ’87.
From 89 to 91, John fine-tuned his 6-sigma competencies at BEKAERT and his market development skills with SHELL.

For the next 10 years, he held various positions with THE COCA-COLA COMPANY and bottlers, in Europe and abroad. These roles covered process excellence, operations support, product innovation, global technology development and multiple-country technical leadership.

In 2000, AMCOR offered him a European manufacturing leadership role for its flexible packaging division. In 2003, the INBEV group asked him to lead the worldwide packaging and sales equipment innovation strategy. In 2005, he founded CAPE DECISION to offer his experience to a wider range of clients.

Jean is member of different boards including the AILv (Louvain Polytechnic Alumni).

Dominique Huret - Consulting and Communication

Dominique got her first journalism degree at the University of Georgia (Athens, US) in 1983. She obtained her masters degree in political sciences and communication in 1988 at the University of Louvain-la-Neuve (UCL, Belgium).

For the next 8 years, she has been a journalist and producer with CNN (Atlanta), the BBC World Service (London) and the European Commission (Brussels), and teaching in International Schools.

She has organized successful executive events, managed Europaid communication projects and joined the EBRD Turn Around Management team of communication experts.

Dominique is in charge of external communications, market research and targeted prospection.

Our Network of Partners

We build strong partnerships to guarantee optimal competencies with our wide network of :

- agro-business and food experts
- market research and agencies
- IP service providers
- interim management services
- business assurance certification companies
- conference & trade show organizers
- private equity companies.